Consumer Brands
Strategic buyers acquire the brand. They price everything behind it.
Distribution agreements, co-packing arrangements, retail terms and investor rights decide how much of a brand’s value stays with its owners. We help founders negotiate those relationships with an eventual buyer’s diligence in mind, before a sale is on the table.
Start a conversationHOW WE HELP
Counsel for the decisions a company compounds.
Growth runs through partners, from the first distributor and co-packer to the investors and strategic buyers who come later.
Outside General Counsel
Ongoing senior counsel on the contracts, decisions and risks of a growing company, without the cost of an in-house legal department.
Read →Company Financing
Seed, venture, convertible and debt financings structured with an eye on control, dilution and the next round.
Read →Commercial Transactions
Customer, supplier, distribution and services agreements written to hold up when the relationship is tested.
Read →M&A & Strategic Growth
Acquisitions, sales, mergers and strategic investments, from letter of intent through closing and integration.
Read →SELECTED EXPERIENCE
Matters of record.
-
Represented a consumer-brand founder in private-capital matters, a proposed majority-sale negotiation and subsequent restructuring-related advice
-
Represented Maman and its parent, Sugar Beets, from the first New York cafe through early growth, multi-location expansion and private equity investment, advising on corporate, commercial and strategic matters.
-
Represented Mondo Publishing and founder Mark Vineis in the company's sale to EMC School, a division of Carnegie Learning, combining company and owner counsel in an education-publishing transaction.
Prior results do not guarantee a similar outcome. Representative matters may include work performed at prior law firms.
Start a conversation